Sun Maid - #SnacktoSchool
PRINT / SOCIAL
Worked with Meredith MXM on concept and content creation
Sun Maid has been around since 1912. It's an old brand needing to attract Millennial moms, thus #SnacktoSchool.
I love simple design and concept whenever I can, thus this campaign was born. Using their famous Sun logo I incorporated it into several different executions as well some humorous comic approaches.
Sun Maid does more than just raisins. See if you can find the fig.